Modicani
Visual identity and packaging for a new line of artisan chocolate.
Modicani is an imaginary chocolate shop based in Modica, Sicily, Italy. They have been the leading Italian artisan chocolate company for more than 100 years.
The company needed a new graphic line for their new summer product coming out. Chocolate in the summer? Yes. Because it is a great ingredient for ice cream and granita, a quality product that can be combined with others or enjoyed on its own.
The line of this chocolate is called Modicani- Estif. The target audience is artisan product lovers between the ages of 25 and 50. The goal of the project is to revisit the brand guidelines and create a new visual identity as well as a packaging design for the three types of chocolate: dark, milk and mulberry.
Project info
My job ............................................ visual identity, packaging
Client ............................................................. academic project
Year ......................................................................................... 2020
Status ............................................................................... concept
Team
3d modeling and renders .......................... Simone Ferrero
Illustration and die-cut.................................... Irene Gianola
Visual idenitity and brand guidelines ............. Davide Pio
Posters and advs ................................. Martina Verteramo
SEE MORE
CrisalidiBook design, Cover design
Giusti + del giustoBook design, Illustration
Stop bodyshaming everybodyPoster design
ModicaniVisual identity, Packaging
ContiniVisual identity, Social media
MagazineBook design
TaskeLogo design
Motor WearBook design
Norm ArchitectsBook design
Il bar sotto il mareCover design
KryolanLogo refresh
Van Gogh exhibitionPoster design
Tactical urbanismEditorial design
© DAVIDE PIO 2024
P. IVA 12252010017
